Diploma in E-Shop Creation and Digital Marketing | 網上商店建設暨數位營銷文憑
About Course
This comprehensive diploma programme equips participants with practical skills in building and managing online shops, combined with essential digital marketing strategies. The course covers WordPress/WooCommerce website development, SEO fundamentals, Google Ads campaigns, social media marketing, and marketplace management.
本文憑課程旨在培訓學員掌握網上商店建設及數位營銷的實用技能,涵蓋WordPress/WooCommerce網站開發、搜尋引擎優化、Google廣告投放、社交媒體營銷及電商平台管理。
Course Content
Module 1: Website Development 網站開發
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Introduction to WordPress CMS
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Building an E-Commerce Store with WooCommerce
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Website Design and User Experience
Module 2: Digital Marketing Fundamentals 數位營銷基礎
Module 3: E-Commerce Operations 電商運營
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